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White Wedding Dresses

White wedding dresses will always be in style

Are white wedding dresses still the custom? Although the fashion scene has broadened to include various colors of bridal garments, white wedding dresses will simply never go out of style.

History of white wedding dresses

Originally brides married in various colors, but the ever so famous Queen Victoria set the trends for the ages to come when she married her cousin in white. As she was also seen as the pure queen, white became the colour of choice for bridal garments to reflect the purity of the bride. Fashion designer Coco Chanel gave the short knee length white bridal garment meaning with her introduction of the new fashion.

Today you can marry in virtually any colour without the fear of being out of fashion or reflecting on your purity.

The purity of the colour however, is still so stunning that many a girl dreams of marrying in pure white. It holds a fascination that cannot be dictated by fashion or tradition and as the one colour that fits every bride; it is still the preferred option. The colour white has surpassed all traditions and is here to stay as the number one bridal colour. It can be worn at a day or evening wedding and fits any style dress.

As such you will find that we stock a wide variety of bridal garments in this more than traditional colour knowing that it will never lose its appeal. By virtue the colour in itself resembles style, new beginning, pureness of heart, and a blank slate for the wedding that is about to be concluded.

When you browse through our online and offline boutique collections you will notice that we offer various styles to fit your size, taste, the season, your physique, and overall wedding theme. Be sure to contact us for assistance in selecting a garment of choice should you be unsure of which one will suit you best. Also visit our boutiques in Johannesburg and Pretoria for an even wider range of white wedding dresses than is displayed online.